Consumer Values and Green Consumption: Implications for Marketing Strategy and Environmental Policy
- 주제(키워드) Consumer Value , Environmental Attitude , Environmental Involvement , Perceived Consumer Effectiveness , Eco-Friendly Buying Behavior
- 주제(기타) 경영학
- 설명문(URI) https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART002314116
- 등재 KCI등재
- 발행기관 한국마케팅학회
- 발행년도 2018
- URI http://www.dcollection.net/handler/ewha/000000157149
- 본문언어 영어
