반복섭취 실험설계를 활용한 신제품의 시장성 평가
Application of repeated exposure design for new product development
- 주제(키워드) repeated exposure , long-term acceptance , consumer taste test , product development
- 주제(기타) 식품관능평가
- 설명문(URI) https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART002520214
- 등재 KCI등재후보
- 발행기관 한국식품과학회
- 발행년도 2019
- URI http://www.dcollection.net/handler/ewha/000000162737
- 본문언어 한국어
초록/요약
The present article covers a brief introduction on how repeated exposure design can be utilized for developing new food products. A generic consumer taste test which measures consumer acceptance in one trial may have limitation in predicting long-term acceptability of a product. The article describes the changes in food preference and choice during the course of life from infants to elderly. Then, several possible theories that proposes to delineate the underlying mechanisms for acquiring the liking for food is introduced. The article also discusses general experimental design, case studies which adopted repeated exposure design, the limitations and rapid test methods to predict long-term acceptance.
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