Changes in consumers’ food purchase and transport behaviors over a decade (2010 to 2019) following health and convenience food trends
- 주제(키워드) Consumer survey , Convenience , Cultural consumer context , Food preparation behavior , Food purchase/transport time , Food safety , Food trend , Healthy food consumption , Microbiological risk , Risk perception
- 등재 SCIE, SSCI, SCOPUS
- OA유형 Green Published, gold
- 발행기관 MDPI AG
- 발행년도 2020
- 총서유형 Journal
- URI http://www.dcollection.net/handler/ewha/000000168846
- 본문언어 영어
- Published As https://dx.doi.org/10.3390/ijerph17155448
- PubMed https://pubmed.ncbi.nlm.nih.gov/32751075
- 저작권 이화여자대학교 논문은 저작권에 의해 보호받습니다.
초록/요약
Although consumers’ food purchase/transport have been reported as causes of food safety risks, there is a lack of empirical data that are feasible to identify persistent and emerging risky behaviors of consumers. This longitudinal trend study consists of individual consumer surveys in 2010 (n = 609) and 2019 (n = 605) to analyze changes in risky behaviors linked to food purchase/transport over a decade. Overall, the results identified purchase/transport time and purchase order as the emerging and unchanged risk factors, respectively. Consumers’ preferences into channels for purchase (large discount stores rather than small/traditional markets) and transport (using cars or delivery) implied the convenience as the noticeable trend. Whereas, unexpected increases in purchase/transport time highlighted the underestimated risks in long-term exposure of foods under inadequate temperature. Food should not be exposed to danger zones > 1–2 h, but consumers might be unaware of the risk especially for preferred channels (e.g., 77 and 36 min. are required for purchase and transport from large discount stores, respectively). In the case of unchanged risky behavior, more than half of consumers in both surveys did not follow proper purchasing orders. Our findings highlight the necessity for novel countermeasures and the improvement of current consumer guidelines against emerging and unchanged risky behaviors, respectively. © 2020 by the authors. Licensee MDPI, Basel, Switzerland.
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