The Effects of Self-stigma in Anti-smoking Message among South Korean Smokers
- 주제(키워드) fear appeals , coping appraisal , self-stigma , anti-smoking , response efficacy
- 주제(기타) 사회과학
- 설명문(URI) https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART002536835
- 관리정보기술 faculty
- 등재 KCI등재
- 발행기관 한국언론학회
- 발행년도 2019
- URI http://www.dcollection.net/handler/ewha/000000169676
- 본문언어 영어
- Published As https://dx.doi.org/10.20879/acr.2019.16.3.116
초록/요약
The current research tested how an anti-smoking message with fear appeals and self-stigma operate. An online experiment with a sample of South Korean smokers (N = 331) found that fear appeals motivated smokers to quit smoking. Individuals with a high level of response efficacy showed a higher tendency to quit smoking when they were exposed to fear appeals, compared to those with a lower level of response efficacy. Self-stigma increased intentions to quit smoking and moreover, it conditionally influenced the effects of fear appeals on motivation to cease smoking for smokers with low response efficacy. Our results imply a beneficial role of self-stigma in health-promoting behaviors among smokers with low response efficacy when fear appeals are shown.
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