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문재인 대통령의 SNS 정치 담화에 대한 텍스트언어학적 분석

Text Linguistic Analysis of President Moon Jae-in’s Political Discourse on Social Network Service

초록/요약

This study analyzed the political discourse of social network service through the Twitter of President Moon Jae-in from a textlinguistic perspective. The analysis process is to discover the linguistic characteristics of the text using an analytical framework that divides the text of President Moon’s tweets into three dimensions: comprehensive identity, verbal strategy, visual element based on the New literacies. The results of comprehensive identity analysis are ‘presupposing the legitimacy of government by the people, emphasizing national and government identity, suggesting solutions and giving the government responsibility.’ The results of verbal strategy analysis are ‘introducing public emotion by introducing individual stories, transformating and directing specific objects, presenting the problem in contrast.’ The results of the visual image analysis are ‘visualizations focused on facial expressions or postures’, ‘it is characteristic of visualization that presents real life’. President Moon’s Twitter is a digital environment in which communication with the people takes place. Through the media, various strategies for communication with the people can be seen.

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