명품 패션 브랜드의 미술관 전시에 대한 문화사회학적 시론- 입생로랑, 조르지오 아르마니, 샤넬 전시 사례를 중심으로 -
The Cultural Sociological Review of the Exhibitions of Luxury Brands at Art Museums - With a Focus on the Exhibitions of Yves Saint Laurant, Giorgio Armani, and Chanel
- 주제(키워드) 명품 패션 브랜드 , 미술관 전시 , 예술의 제도화 , 패션의 예술화 , 문화사회학적 고찰 , Luxury fashion brands , museum exhibitions , institutionalisation of arts , arts of fashion , cultural sociology
- 주제(기타) 기타사회과학일반
- 설명문(URI) https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART002751406
- 등재 KCI등재후보
- 발행기관 국민대학교 사회과학연구소
- 발행년도 2021
- URI http://www.dcollection.net/handler/ewha/000000182990
- 본문언어 한국어
초록/요약
This research aims to analyse fashion in the perspective of culturalsociology, as primary work of invigorating sociological studies on fashion. We examine the way that artistic values of fashion are produced and therole of museum in the process as an institutional apparatus. First, byfocusing on ‘the role of art museums in institutionalisation’ and ‘theconceptual expansion of arts’, we review the discourses of cultural sociologythat provide insights into the ‘relationship between fashion and museum.’Then the extensive exhibitions and retrospectives of three luxury brands(Yves Saint Laurant, Giorgio Armani, and Chanel) which have led to thedevelopment of such discussions are analysed. We conclude that thefollowing factors have contributed to the successful exhibitions of luxurybrands at art museums, consequently redefining them as‘arts.’ (1) Intensesocial and academic discussions regarding the concept and scope of arts, (2)increasingly blurred boundaries of arts, (3) cultural needs of the public withincreasing influence as citizens/consumers, (4) the institutionalisation role of art museums that became more announced as a consequence of(regardlessof) the time-stream, social atmosphere, and economic conditions that forcedmuseums to expand their scopes of exhibitions.
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